The Acquaintances email for a book review:
SUBJECT: Request for Book Review Help! From LeeAnne
Hi [FIRST NAME],
I ran across your business card when I changed file cabinets on Friday. I must have attended a seminar or a conference with you in the past year.
At any rate, I need your help with something.
Over the last year, I’ve been working on a new book titled From Windy Ridge to the Flint Hills. It is the next novel to The Nick Stolter Story which is free.
I’m excited to announce the e-book is now available on Amazon!
I need credible book reviews to gain credibility with Amazon readers and customers.
I’d love your help with this.
May I send you a free copy of my book to read? All I ask is that you leave your honest feedback/thoughts as a customer review on Amazon.
I would be delighted to send you a digital copy (epub, mobi or pdf) you can read on any of your devices. I can send along the instructions to open the file.
Let me know what you think, and if you have any questions.
Thanks so much!
Lee Anne Wonnacott Weltsch
After the First Meeting Follow-up Email:
Maybe you were lucky enough to connect with your prospect, either on the phone or face-to-face, and you’d like to recap your meeting and thank them for their time. This email template can help you do just that.
I really enjoyed our phone conversation [or meeting] earlier today and especially liked learning about your unique role at [company]. I understand the challenges you are facing with [challenges discussed] and the impact they are having on [objective].
As promised, I have attached [or linked to] the resources and materials that can help you better understand how we can help you solve [problem].
Please let me know if you have any questions. Otherwise, I look forward to talking with you again on [date and time].
You always want them to see you are giving them something free. Go ahead and include a piece of content in this email, and set the stage for the next contact. In addition, you always want to restate the problem the prospect talked about on the phone, and connect them with an objective they care about. This drives home the seriousness of the issue, and makes the prospect more aware of the need for change.